Category: Publishing

Amazon Self-Publishing and Book Promotion

If you’re a self-published author, chances are you want more readers. We all do, and somehow finding more readers and promoting our books is the great and eternal mystery.

How do we get our first 100 readers?

Will anyone else read our work besides our friends and family?

How can we spread the word, rise above the low book sales and learn how to promote our books on Amazon and other vendors?

The Answer?

By focusing our marketing efforts in a spherical way, always trying new and different ways to reach potential readers.

When I took the plunge into self-publishing my books on Amazon and other vendors back in 2013, I didn’t know how to get my first 100 readers. I didn’t even know how to get my first 10 readers.

Sound familiar?

Then you’ve come to the right place. I took the good and bad that I’ve learned over the last several years in self-publishing and created a free email course on book promotion. 

It’s called Marketing for Authors.

In this free course, I explain the steps I took to go from 0 readers to Amazon bestselling author. Here’s what you’ll get in this free course:

  • 7 modules (sent by email over the course of 2 weeks) that go into finding readers, using social media, creating a newsletter and staying in touch with readers, and more.
  • 2 bonuses: a list of all book/author promo Facebook groups you can join AND a listing of book promotion sites where you can list your book for free or for a minor fee. 
  • Open Q&A with me if you have any questions.

Elaine Calloway asking Do you want more readers?

And the best part is? It’s FREE.

Sign up now and start getting more readers. 

Hi everyone!
I am running a contest and the PRIZE is a Kindle Fire Tablet! It is 7″ and can contain all the apps of a regular Kindle Fire! Think of the movies, the music, the photos, and the books you can put on yours!

Click to Enter the Contest Here! 


Kindle Fire Tablet

I was honored to meet Condace Pressley from WSB-TV at a charity luncheon months ago, and last Monday she had me into the studio to pre-record a 20 minute chat about all things books and author-inspiring!

You can listen to it here.

Hope everyone is having a happy holiday season :)

Besides baking green bean casseroles and preparing the turkey, I’ve been on a quest. Oh, how I wish it were a quest in some random land filled with adventure. But some days it feels like that.

It’s the quest for stock photos for the cover of my next book (Southern Ghosts Series Book 2). For those who don’t know what goes into a cover, here are some pointers:

1. Never download any image off the Internet for your own use without asking permission and/or obtaining copyright. Just because an image is on Pinterest or online does NOT mean it is free and you can use to your heart’s content. Far from it. Respect copyright and don’t steal.

How do you get images, then? Simple. Stock photo sites. A few of these are,,, and more. Google “royalty free photos” and you’ll get a listing. Most photos run between $7 and $25 each – very worth it to not get sued for copyright infringement.

A few tips:

  • Narrow your search by photos, illustrations, and by subject matter
  • If you find an image you like, most sites have a link that says “find similar” – this will help you find more images along the lines of what you’re seeking
  • I typically save the photo link in a Word document so I have a master list of the possible photos I want for the cover. Then I narrow my choices down to 2 or 3 and work with a graphic designer to create the cover using those images. I purchase any final images that are used.
  • Give yourself plenty of time to search. I’ve often paged through 3000 stupid-looking photos to get to 3-4 that might really work.

Good luck!

Happy Halloween everyone!

Hope everyone has a safe and happy day. And be careful in traffic! Not sure about other cities, but where I live, the rush hour on Halloween day is the WORST EVER. So be safe, careful, and allow yourselves plenty of time to get out with the little ones.

My grandbaby is going dressed up as a Cabbage Patch Doll :) I can’t wait to see pics!

A special for this Halloween – you can still order NO GRITS NO GLORY for a spooky read, but if you want something on sale, EARTHBOUND will be on sale until Monday 11/3 because I’m running an ad promotion.

So enjoy, have a great day!